Will Record Figures Tune In To Watch Harbaughgeddon?
The Neilsen Company said that last year's Super Bowl was the most watched television programme in US history (by grabbing an average of just over 110m viewers) and William Hill are offering 11/8 that this year's show attracts over 112m US viewers (on average). Britain's biggest bookmaker offers Even money for the Super Bowl to have between 110m and 112m viewers and 4/1 for fewer than 110m (average) to tune in.
"Last year saw the seventh straight increase in average viewers and we predict that it will go very much the same way this year," said William Hill spokesman Joe Crilly.
With Beyonce headlining the halftime show, William Hill have come up with a number of Beyonce themed Specials named after her songs. Survivor is a 4/1 special for either side to trail by 14 points or more to win the Super Bowl, while Bountylicious sees Even money offered for any penalty called for unnecessary roughness (hit to the helmet). It is 5/1 for the Super Bowl MVP to thank his wife or girlfriend during his winner's speech - a special entitled Crazy In Love.
Super Bowl XLVII also sees the first time that two brothers have come head to head in the season finale as coaches and Harbaughgeddon is 20/1 for John and Jim Harbaugh to fail to shake hands or embrace after the game.
The San Francisco 49ers are the 4/7 favourites to win the game with the Baltimore Ravens 6/4.
US average viewing figures for Super Bowl XLVII:
Under 110 million 4/1
Between 110-112 million 1/1
Over 112 million 11/8
*numbers to be confirmed by the Neilsen Company
Harbaughgeddon: 20/1 - John and Jim Harbaugh to fail to embrace/shake hands at the end of the game
Survivor: 4/1 - Either team to trail by 14 points or more and still win the Super Bowl
He liked it so he put a Super Bowl ring on it: 3/1 - Any QB to hit a receiver 10 times or more in a Super Bowl winning effort
Bountylicious: Evens - any penalty to be called for unnecessary roughness for a hit to the helmet
Crazy In Love: 5/1 Super Bowl MVP to thank his wife/girlfriend during his winning speech