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Nic Ladds 20th Sep 2012 - 9:13

Williamhill.com continue sponsorship of Snooker's UK Championship

williamhill.com has renewed its title sponsorship of snooker's UK Championship for the next two years.

Europe's leading online betting firm, who offer the widest range of sports betting and gaming products on the market, backed the world ranking tournament for the first time last year and will do so again in 2012 and 2013.

This year's williamhill.com UK Championship will carry total prize money of £625,000 and runs from the 1st to 9th December at the York Barbican.

It will feature 32 of the world's best players, with Judd Trump set to defend the title having beaten Mark Allen 10-8 in last year's thrilling final.

World Snooker Chairman Barry Hearn said: "There is a fantastic buzz about snooker at the moment, exemplified when young sensation Judd Trump won the title in York with an incredible display of potting.

"William Hill recognise that this sport is going places and they want to be involved, and we welcome them back with open arms to sponsor this outstanding tournament. They were clearly delighted with the amount of exposure they got for their brand from the event last year. The williamhill.com UK Championship is one of our biggest world ranking events and is watched by many millions of people worldwide.

"We look forward to working with the team from William Hill again with the target to deliver another exceptional event."

William Hill Chief Marketing Officer Kristof Fahy said "The williamhill.com UK Championship is one of the highlights on the snooker calendar and we're delighted to continue our association with the event."

‘Snooker has a massive global reach and our sponsorship will enable us to reach over 100 million potential customers across the world.'

**Tickets for the tournament are on sale now, for details call 0844 854 2757 or visit http://www.worldsnooker.com/tickets.

williamhill.com UK Championship: (sponsors odds) 6/1 Judd Trump, 6/1 Ronnie O'Sullivan, 8/1 Neil Robertson, 9/1 Mark Selby 10/1 Ding Junhui, 12/1 John Higgins, 16/1 Mark Allen, 16/1 Shaun Murphy, 16/1 Stephen Maguire, 20/1 Mark Williams, 33/1 Allister Carter, 33/1 Matthew Stevens, 33/1 Stephen Lee 50/1 Graeme Dott



About William Hill
William Hill, The Home of Betting, is one of the world's leading betting and gaming companies, employing more than 15,000 people. Founded in 1934, it is now the UK's largest bookmaker with over 2,370 licensed betting offices that provide betting opportunities on a wide range of sporting and non-sporting events, gaming on machines and numbers-based products including lotteries. William Hill Online (www.williamhill.com) is one of Europe's leading online betting and gaming businesses, providing customers with the opportunity to access William Hill's products online, through their mobile, by telephone and by text services. William Hill PLC is listed on the London Stock Exchange and generates revenues of over £1bn a year.

About the williamhill.com UK Championship
The UK Championship is snooker's second most important ranking tournament, carrying one and half times the ranking points of standard events. Most of snookers great players have won the tournament since its inaugural staging in 1977.

Previous winners
1977 Patsy Fagan
1978 Doug Mountjoy
1979 John Virgo
1980 Steve Davis
1981 Steve Davis
1982 Terry Griffiths
1983 Alex Higgins
1984 Steve Davis
1985 Steve Davis
1986 Steve Davis
1987 Steve Davis
1988 Doug Mountjoy
1989 Stephen Hendry
1990 Stephen Hendry
1991 John Parrott
1992 Jimmy White
1993 Ronnie O'Sullivan
1994 Stephen Hendry
1995 Stephen Hendry
1996 Stephen Hendry
1997 Ronnie O'Sullivan
1998 John Higgins
1999 Mark Williams
2000 John Higgins
2001 Ronnie O'Sullivan
2002 Mark Williams
2003 Matthew Stevens
2004 Stephen Maguire
2005 Ding Junhui
2006 Peter Ebdon
2007 Ronnie O'Sullivan
2008 Shaun Murphy
2009 Ding Junhui
2010 John Higgins
2011 Judd Trump

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