X Factor - James Arthur 12/1 for glory!
As it stands Jahmene is the 9/2 favourite to win the X Factor but James Arthur looks as if he is going to gain cult status and he could still become favourite!
"Jahmene was a revelation in last week's show but James Arthur could be a genuine star!" said Hill's spokesman Rupert Adams.
William Hill X Factor Latest betting: 9/2 Jahmene Douglas, 6/1 Ella Henderson, 8/1 Joe Cox, 8/1 Kye Sones, 10/1 Lucy Spraggan, 12/1 James Arthur, 33/1 Curtin Golden, 50/1 Louis Dilke, 66/1 Rick Moorhouse, 80/1 Fe Cockton Leckie, 100/1 Tasha Leigh