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Stuart Dalgleish 28th Aug 2011 - 8:32

X FACTOR- William Hill Turnover Up 220%!

William Hill have been blown away by the interest in the new series of the X Factor with turnover up 220% on  last year.

Misha Bryan is the best backed of last night's contestants with 'the Keys' offered at 10/1. Hills have cut the price of a series peak of over 22 million people watching from 12/1 to 8/1 and Gary Barlow is the 7/4 favourite to be winning judge.

"Week one viewing figures were always going to be good as people tuned in to see the new look panel but this week was make or break.  Our turnover would suggest that this year's X Factor will smash all previous audience records" said Hill's spokesman Rupert Adams.

William Hill X Factor Winner:  4/1 Janet Devlin, 9/1 Misha Bryan, 10/1 The Keys, 20/1 Craig Colton, 25/1 Frankie Cocozza, 25/1 Derry Mensah, 40/1 Johnny Robinson, 50/1 Kitty Brucknell, 50/1 Roxy Yarnold, 50/1 Joseph Castle, 66/1 Heshima Thompson, 80/1 Stefan Romer, 100/1 SOSO Status, 100/1 Samantha Hallam, 200/1 Goldie Cheung

Winning Manager: 7/4 Gary Barlow, 2/1 Kelly Rowland, 3/1 Louis Walsh, 4/1 Tulisa Contostavios

First Manager To Have No Acts Left: 7/4 Louis Walsh, 11/4 Kelly Rowland, 11/4 Tulisa Contostavlos, 3/1 Gary Barlow

Series Peak Viewers: 6/1 Less Than 17Million, 5/1 17-17.9, 3/1 18-18.9 million, 5/2 19-19.9 million, 10/1 21-21.9 million, 8/1 Over 22 Million

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