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Jon Riley 20th Aug 2011 - 10:07

X Factor: You Bet Punters Won't Miss Simon Cowell!

The early signs from William Hill are that the X Factor 2011 will beat its previous record betting turnover with the firm estimating that industry turnover will exceed £10 million. Should the punters decide that the programme is not the same without Simon, Hills offer 8/1 that Simon Cowell replaces a judge before the winner is announced and 12/1 that he is the replacement brought in.

"We think that the X Factor will shrug off the loss of Simon Cowell and we expect a record turnover this year!" said Hill's spokesman Rupert Adams.


8/1 Simon Cowell to replace any judge
12/1 Simon to return as judge during 2011 X Factor

How Many Of The Current Judges Will Return For X Factor 2012: 12/1 None, 8/1 One, 3/1 Two, 6/4 Three, 2/1 Four.

Winning Manager: 9/4 Gary Barlow, 5/2 Louis Walsh, 5/2 Tulisa Contostavios, 11/4 Kelly Rowland.

Series Peak Viewing Figures: 6/1 Less than 17 million, 5/1 17-17.9 million, 3/1 18-18.9 million, 5/2 19-19.9 million, 3/1 20-20.9 million, 10/1 21-21.9 million, 8/1 Over 22 million.

William Hill X Factor Facts:
2010 Hills biggest bet was £6,000 on Matt Cardle
William Hill Turnover For The X factor 2010 was well exceeded £2,000,000
Average bet in 2010 was £12.38 up from £8.32
Betting has increased by approx 26 fold compared to the first series
X-Factor is one of only 4 markets where women out spend men




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