Cheltenham Festival
Punters Look To Bounce Back After Bloodbath On Ladies Day At The Cheltenham Festival
The first day of Cheltenham was all about the punters, with our losses into the millions thanks to two winning Epic Boosts. Now, the tide has turned dramatically as Wednesday has resulted in a historically successful day for William Hill.
With No Drama This End, Romeo Coolio, Majborough and Be Aware all suffering defeats at the head of the market, the Wednesday of the 2026 Cheltenham Festival will go down as William Hill’s most profitable day at the meeting in the history of the business.
In fact, only a few renewals of the Grand National have seen William Hill turn a bigger profit on horse racing.
We’re at the halfway stage of the 2026 Festival though, so there is plenty of opportunity for punters to get back on top. Bookmakers were behind after Day 1 so could we see a favourite’s day on Thursday? Only time will tell.
William Hill will have a number of Epic Boosts lined up for punters to get stuck into and Cheltenham Gold Cup day on Friday, one of the biggest betting days of the year, will see bookies and punters collide once again.
Cheltenham Festival 2026 Guides:
- Cheltenham Festival Day 1 schedule
- Cheltenham Festival Day 2 schedule
- Cheltenham Festival Day 3 schedule
- Cheltenham Festival Day 4 schedule
- Banker vs Blowout – assessing the 2026 Cheltenham favourites
- Prestbury Cup predictions
- How many repeat winners at the 2026 Cheltenham Festival?
- Willie Mullins’ best chances at the 2026 Cheltenham Festival
- How much beer will be consumed at Cheltenham?
- How much is a pint of Guinness at Cheltenham 2026?
- Celebrities and famous faces at Cheltenham
- The record of favourites at Cheltenham
- Why is the Tuesday called Champion Day at the Festival?
- History of Ladies Day at the Cheltenham Festival
- St Patrick’s Thursday at Cheltenham
- Why is the Friday called Cheltenham Gold Cup Day?
- Weirdest horse names running at Cheltenham 2026
- Biggest betting wins in Cheltenham Festival history
- A look at the hospitality options at the Cheltenham Festival
- What is the ideal age for a Cheltenham winner?
- How much does it cost for a VIP hospitality package at Cheltenham?
- How many bottles of champagne are served at Cheltenham?
*Odds subject to change – prices accurate at the time of writing*
